A Classic For a Reason
Arguably the most celebrated aperitif internationally, the Negroni is traditionally composed of Gin, Sweet Vermouth, Campari and Bitters. With several reimaginings and iterations under the belt, a Negronis at its core remains a tried and true crowd pleaser. Why not take the week of September 12th through the 18th to celebrate it?
Imbibe and Campari Celebrate 10 Years of Negroni Week
Every year since Imbibe Magazine and Campari partnered and launched it in 2013, Negroni Week has been a way to not only celebrate one of the best cocktails in the world, but also to raise money and donations for charitable causes around the globe. To date, it has raised over $3 million for varying charities.
This year’s Negroni Week proceeds from participating venues will go to Slow Food. Slow Food is a global network of local communities moving to change the world through food and beverage programs. Now in over 160 countries, Slow Food is committed to their ethos: Everyone can enjoy food that is good for them, good for the people who grow it, and good for the planet.
When Negroni Week first started it had around 120 participating venues, this has now grown to thousands of venues around the world. Each drink made was one step of many to making a difference.
Negroni Week at The Winslow
The Winslow has been a proud participant of Negroni Week since its inauguration. Being a Gin Bar, and one that has monthly Gin Club events, it is no surprise the Negronis and Negroni variations made in house are nothing short of spectacular. This year is no different as The Winslow will be featuring a Negroni made with some heavy and smooth hitters:
- The Gin:
Misguided Spirits Bathhouse John’s Grown Man Gin. An American Dry Gin made locally right here in Brooklyn, this gin is crystal clean and has subtle notes of juniper, lavender and citrus. Just the right Gin to use for Negroni week.
- The Vermouth:
Carpano Antica Formula Vermouth. When this vermouth is in your drink you know the maker knows what they are doing. It is an Italian Sweet Vermouth with notes of cocoa, dates, saffron, rich vanilla and bitter orange.
- The Campari:
Campari. Honestly, it is the one ingredient you would be hard pressed to substitute. Campari is an Italian Bitter Aperitif with notes of orange peel, clove, cherry and cinnamon.
The featured Negroni will be $15 with part of the proceeds going to support the causes organized by Negroni Week via Imbibe Magazine and Campari.
Drink For a Good Cause
It has been a long day, scratch that, it has been a long few years, and who are you kidding– you were going to get a cocktail anyway. This September make it a Negroni at The Winslow so not only will you get a delicious drink, but also feel good about yourself for supporting a good cause.
Let the Gin, Sweet Vermouth, and Campari soothe your soul and your conscience. The world deserves Negroni Week, but more importantly, you deserve Negroni Week. See you next week for one at The Winslow. And if you find yourself becoming even more of a Gin lover after trying the Negroni, check out these 5 Classic Gin Cocktails you can make at home the rest of the year while boosting your Gin Education at the same time!